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Call No.Title
ESCE-4LPR-013The role of public relations in crisis management - A study of McDonald's
Student(s)Chu Weng Pek (P-11-0377-1); Loi Chon Tat (P-10-0360-4)
Advisor(s)譚鳳儀 Tam Fung Yi
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report II (MGPO4110)
Academic Year2014/2015
ESCE-4LPR-017The role of public relations in Macau tourism
Student(s)Lei Ian Ieng (P-12-0374-6); Ho Ka Kei (P-12-0382-4); Pang Mei Ian (P-12-0386-2); Lo Ka Na (P-12-0380-5)
Advisor(s)譚鳳儀 Tam Fung Yi ; 彭瑞明 Pang Soi Meng
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report II (MGPO4110)
Academic Year2015/2016
ESCE-4LPR-012The role of public relations in promoting tourism in Macau
Student(s)Lei Ngai Kio (P-11-0363-6); Choi Sin I (P-11-0367-4); Lok Hoi Wun (P-11-0365-5)
Advisor(s)譚鳳儀 Tam Fung Yi
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report II (MGPO4110)
Academic Year2014/2015
ESCE-4LPR-004The role of public relations in refining corporate identity in Macau
Student(s)陳惠娟 (P-10-0348-6); 張艷 (P-10-0350-7); 吳嘉儀 (P-10-0346-7); 梅嘉慧 (P-10-0362-3); 繆倩雯 (P-09-0320-3)
Advisor(s)譚鳳儀 Tam Fung Yi
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report I (MGPO4100)
Academic Year2012/2013
ESCE-BM-184The role of social media in the formation of a tourism destination image--A case study of Macao SAR
Student(s)Chan Pou I (P-07-0282-4); Chan Fong Kei (P-07-0269-3); Ho Hoi Lam (P-07-0276-5); Chan Wai Peng (P-07-0283-0); Wong Iok Kam (P-07-0267-1)
Advisor(s)黎秀齡 Lai Sau Ling, Linda
ProgramBachelor of Management (BM)
CourseGraducation Project II (MGPO402)
Academic Year2010/2011
ESCE-LENI-022The Selling System of Using RFID
Student(s)Mok Ka U (P-03-0450-1); Lao Iok Ieng (P-03-0745-2); Kam Weng Ian (P-03-0607-1)
Advisor(s)陳嘉賢 Chan Ka Yin, Victor
ProgramBachelor of Science in E-Commerce (LENI)
CourseGraducation Project II (MGPO402)
Academic Year2006/2007
ESCE-4LMKT-020The study of brand personality on the influential impacts towards purchase intention - Nikes as an example
Student(s)Chan Pui Ian (P-12-0365-2) ; Loi I Leng (P-13-0334-2) ; Choi Ka U (P-13-0354-9) ; Lei Shun Kwan (P-13-0347-4)
Advisor(s)吳紹宏 Ng Sio Wang
ProgramBachelor of Business Administration in Marketing (4LMKT)
CourseGraduation Report II (MGPO4110)
Academic Year2016/2017
ESCE-BM-027The Study of Consumer Market and Consumer Behavior of the Mobile Phone Service in Macau
Student(s)Leong Pun Lai, Rosita (P-96-0033-8); Choi Vai Man, Brenda (P-96-0034-1); Vong Sok I, Celestina (P-96-0051-3); Iam Chi Veng, Desmond (P-96-0223-9); Lei Un Ian, Olivia (P-96-0327-6)
Advisor(s)吳紹宏 Ng Sio Wang, Albe
ProgramBachelor of Management (BM)
CourseGraducation Project I (MGPO401)
Academic Year2000/2001
ESCE-LCF-022The study of economic impact of floating market rate versus monitored rate system---the case of RMB
Student(s)Hou Wanrong (P-07-0589-4); Lei Chi Chio (P-07-0242-3); Li Jiang (P-07-0588-1); Liu Sisi (P-07-0619-1); Zeng Xing (P-07-0584-3)
Advisor(s)黃羨瑜 Huang Xian Yu
ProgramBachelor of Accounting & Finance (LCF)
CourseGraducation Project II (MGPO402)
Academic Year2010/2011
ESCE-4LG-042The study of employee involvement in Macau SMEs
Student(s)Lee Sao Peng (P-13-0255-3) ; Ke Liang Liang (P-13-0239-7) ; Loi Pui Ieng (P-13-0257-2)
Advisor(s)高紅 Gao Jennifer Hong
ProgramBachelor of Management (4LG)
CourseGraduation Report II (MGPO4110)
Academic Year2016/2017
ESCE-LCF-008The study of exchange rate system in Macau
Student(s)Chio Sok Leng (P-05-0305-2); Li Nan (P-05-0815-4); Tang Chon Heong (P-05-0288-7)
Advisor(s)黃羨瑜 Huang Xian Yu
ProgramBachelor of Accounting & Finance (LCF)
CourseGraducation Project II (MGPO402)
Academic Year2008/2009
ESCE-LCF-004The study of financial tsunami in 2008
Student(s)Lei Chan Kuong (P-05-0295-2); Ku Meng In (P-05-0306-5); Ho Ka Lok (P-05-0286-8); Kuan Chi Chun (P-05-0269-6)
Advisor(s)黃羨瑜 Huang Xian Yu
ProgramBachelor of Accounting & Finance (LCF)
CourseGraducation Project II (MGPO402)
Academic Year2008/2009
ESCE-BM-064The Study of Human Resources Development: The Hospitality Industry in Macau
Student(s)Kong Wai Fan (P-01-0558-2); Ieong Pou Ha (P-01-0140-0); Leong Sok Noi (P-01-0539-1); Loi Kat Fa (P-01-0067-8)
Advisor(s)吳紹宏 Ng Sio Wang, Albe
ProgramBachelor of Management (BM)
CourseGraducation Project II (MGPO402)
Academic Year2004/2005
ESCE-LCF-018The study of incestment value in Macau recreation corporation
Student(s)Choi Chi Hang (P-07-0195-7); Choi Pou Ka (P-07-0191-9); Chan Sao Meng (P-07-0214-1); Ng Hoi Weng (P-07-0228-6)
Advisor(s)余達緯 Yu Tat Wai, Billy
ProgramBachelor of Accounting & Finance (LCF)
CourseGraducation Project II (MGPO402)
Academic Year2010/2011
ESCE-4LMKT-021The study of intention to shop - the effects of shopping orientation, consumer innovativeness and gender difference
Student(s)Ng Iok Man (P-13-0341-7) ; Cheong Chon Wa (P-13-0343-6) ; Chan Lai Iong (P-13-0345-5)
Advisor(s)吳紹宏 Ng Sio Wang
ProgramBachelor of Business Administration in Marketing (4LMKT)
CourseGraduation Report II (MGPO4110)
Academic Year2016/2017
ESCE-BM-167The study of internet addict's behavior
Student(s)Chan Teng San (P-06-0290-5); Chan I Lan (P-06-0289-0); Leung Tsz Lun (P-06-0286-5); Chen Jin Bin (P-06-0284-6)
Advisor(s)黎子明 Lai Tsz Ming, Terence
ProgramBachelor of Management (BM)
CourseGraducation Project II (MGPO402)
Academic Year2009/2010
ESCE-LCF-017The study of linked exchange rate system in Hong Kong
Student(s)Chen RuiYuan (P-06-0652-2); Gui Yuan (P-06-0655-4); Jiang Li (P-06-0642-2)
Advisor(s)黃羨瑜 Huang Xian Yu
ProgramBachelor of Accounting & Finance (LCF)
CourseGraducation Project II (MGPO402)
Academic Year2009/2010
ESCE-BM-045The Study of Macao Civil Servants' Response towards Government Training Program
Student(s)Fong Sok Man; Leong Sio Peng; Pun Chi Kin; Tou Soi Kit
Advisor(s)何文正 Ho Man Cheng, Oscar
ProgramBachelor of Management (BM)
CourseGraducation Project II (MGPO402)
Academic Year2002/2003
ESCE-4LG-003The study of Macau Law of Hospitality
Student(s)Hun Ka Meng (P-10-0246-8); Choi Chi Kun (P-10-0271-8); Wong Un Teng (P-10-0251-1); Si Un Un (P-10-0267-8)
Advisor(s)David Chan
ProgramBachelor of Management (4LG)
CourseGraduation Report II (MGPO4110)
Academic Year2013/2014
ESCE-BM-023The Study of Satisfaction Level of Ocean Gardens Residents Based on Current Services Provided by Ocean Gardens Management Company Limited
Student(s)Isabel Antonio (P-95-0265-2); Lam Vai Ha (P-95-0270-5); Tong Ka Wai (P-95-0283-7); Filomena Pereiral Lopes (P-95-0292-1); Che Cheng I (P-95-0460-6); Oscar Noruega (P-95-0493-2)
Advisor(s)Yau Kwok Wah
ProgramBachelor of Management (BM)
CourseGraducation Project I (MGPO401)
Academic Year2000/2001