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ESCE-4LE-026Mobile "Tour Guide" of Macau heritage
學生Lei Chi Ian (P-12-0223-3); Lei Weng Lam(P-12-0213-6)
導師陳嘉賢 Chan Ka Yin
課程電子商務學士學位課程 (4LE)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LE-027Studying support system
學生Leong Ka Wai (P-12-0217-4); Wu Ka Hou (P-12-0205-8); Chong Cheok Kuan (P-12-0211-7)
導師陳嘉賢 Chan Ka Yin
課程電子商務學士學位課程 (4LE)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LE-028The use of instant messaging and social networking site in Macau
學生Leong I Teng (P-12-0224-9) ; Lei Ka Wai (P-12-0214-2) ; Lo Kit Man (P-12-0228-7)
導師李少彬 Li Siu Pan
課程電子商務學士學位課程 (4LE)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LG-022The antecedents of customer trust and satisfaction: a customer-dominant logic perspective
學生Wong Lei Peng (P-12-0234-6); Dujdao Preechaboonyarit (P-12-0242-4); U Sin Ieng (P-12-0259-4); Leong Sok Wa (P-12-0254-3)
導師杜偉明 To Wai Ming
課程管理學學士學位課程 (4LG)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LG-023Explore the acceptance of electric vehicles in Macao and their future development
學生Ao Man Chon (P-12-0258-1); Ho Ka Kit (P-12-0261-5)
導師杜偉明 To Wai Ming
課程管理學學士學位課程 (4LG)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LG-024Attitudes toward change, job redesign, and pay equity: whether and how do they affect employee job satisfaction and loyalty?
學生Wang Lin (P-12-0816-5); Li Junni (P-12-0781-7); Wang Yadong (P-12-0814-6); Lam Keong (P-12-0250-2)
導師杜偉明 To Wai Ming
課程管理學學士學位課程 (4LG)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LG-025The impact of leader's decision making approach on team performance
學生Wong Hong In (P-12-0246-2); Lam Hio Tong (P-12-0260-2); Lok Kin Wai (P-12-0237-1); Won Yuk Yu (P-12-0238-4)
導師杜偉明 To Wai Ming
課程管理學學士學位課程 (4LG)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LG-026The impact of personal values, needs, perceptions and product quality on consumers' purchase intention in Macao
學生Ao Seng Kuan (P-11-0257-8); Ng Lai Fong(P-11-0250-5)
導師高紅 Gao Jennifer Hong
課程管理學學士學位課程 (4LG)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LG-027The impact of personality, professional identity and job engagement on job satisfaction and commitment of staff in Macao high educational institutions
學生Lei Chi Kan (P-12-0263-4); Lao Lok Ieng(P-12-0275-3); Ieong Io Kie(P-12-0273-1)
導師高紅 Gao Jennifer Hong
課程管理學學士學位課程 (4LG)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LG-028The relationship between employee's job satisfaction and turnover intention during revenue decline in gambling industry in Macao
學生Cheung Kwai Yan (P-12-0278-5); Chiu Wai Lam (P-12-0283-1); Lou Hong Ngai (P-12-0266-9); Tong Mei Yu (P-12-0271-2)
導師高紅 Gao Jennifer Hong
課程管理學學士學位課程 (4LG)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LG-029Exploring influencing factors on customer satisfaction toward online shopping in Macao
學生Choi Weng Tong (P-13-0253-4); Leong Hoi Pong (P-12-0262-1); Ng Choi In (P-12-0274-7); Wong Weng Kei (P-12-0268-8)
導師高紅 Gao Jennifer Hong
課程管理學學士學位課程 (4LG)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LG-030The effects of servicescape on visitors' desire to stay in convention and exhibition venues: a Macau study
學生Chan Weng Sam (P-12-0241-1); Tong Nga Ieng (P-12-0235-2); Kuok Kuan I (P-12-0239-0); Chen Shiyang (P-12-0817-1)
導師黎秀齡 Lai Sau Ling
課程管理學學士學位課程 (4LG)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LG-031Online information value for tourism decision - making: the case of Chinese domestic travelers
學生Zhang Peng (P-12-0815-2); Li Keke (P-12-0813-3); Lei Weng Pan (P-12-0252-1)
導師黎秀齡 Lai Sau Ling
課程管理學學士學位課程 (4LG)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LG-032Understanding the cultural heritage experiences of visitors to Macau - an analysis of tourist-generated content
學生Pun Chi Iok (P-12-0247-8); Tang Chi Cheng (P-12-0236-5); Tam Cheng I (P-11-0226-1)
導師黎秀齡 Lai Sau Ling
課程管理學學士學位課程 (4LG)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LG-033The impacts of smartphone brand images on Macau youth's purchase intention
學生Ho Chon In (P-12-0243-0); Tsoi King Fai (P-12-0257-5); Cheok Pou Ian (P-12-0256-2); Cheong Chin Pang (P-12-0251-8)
導師黎秀齡 Lai Sau Ling
課程管理學學士學位課程 (4LG)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LMKT-011A relational study of money attitude, price consciousness, value and materialism - the purchase intention of BMW as an example
學生Wang Xinwei (P-12-0845-3); Yang Bihua (P-12-0366-8); Ieong Man San (P-12-0348-3); Li Anna (P-12-0352-3)
導師吳紹宏 Ng Sio Wang
課程工商管理學士學位課程 (市場學專業) (4LMKT)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LMKT-012A relationship study of money attitude, compulsive buying behavior and value: the case of "Rolex" as a purchase intention of luxurious good
學生Chan Chou Cheng (P-12-0361-4); Fong Chi Hou (P-12-0363-3); Ng Ka Man (P-12-0356-1)
導師吳紹宏 Ng Sio Wang
課程工商管理學士學位課程 (市場學專業) (4LMKT)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LMKT-013A study on customer acceptance toward personalization in mobile advertising
學生Ling Yili (P-12-0784-2); Yang Hong(P-12-0844-0); Fu Yu (P-12-0785-5)
導師吳紹宏 Ng Sio Wang
課程工商管理學士學位課程 (市場學專業) (4LMKT)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LMKT-014A relationship study of customer mood, service quality, customer satisfaction and shopping involvement
學生Wong Teng Teng (P-12-0367-1); Un Ka Ian (P-12-0714-7); Xiao Yan (P-12-0359-3)
導師吳紹宏 Ng Sio Wang
課程工商管理學士學位課程 (市場學專業) (4LMKT)
科目畢業報告II (MGPO4110)
學年2015/2016
ESCE-4LMKT-015A study of relationship between gender differences, perceived risk and compulsive buying on online shopping behavior
學生Im Chi Hou (P-12-0351-7); Wong Hon Long (P-12-0357-4); Tong Chan Pong (P-12-0349-6); Chen Zhen (P-12-0354-2); Chen Min Qian (P-12-0894-3)
導師吳紹宏 Ng Sio Wang
課程工商管理學士學位課程 (市場學專業) (4LMKT)
科目畢業報告II (MGPO4110)
學年2015/2016