Browse

Return to School Category

Quick Find

Call No.Title
ESCE-4LPR-036The role of public relations in enhancing the public image of Macao light rail transport
Student(s)黃婭娜 WONG A NA (P-15-0352-4)
Advisor(s)譚鳳儀 Tam Fung Yi
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report I (MGPO4100)
Academic Year2018/2019
ESCE-4LPR-037The influence of endorser on promotion
Student(s)梁偉文 LEONG WAI MAN (P-15-0347-1); 李慧欣 LEE WAI YAN (P-15-0353-0)
Advisor(s)黎子明 Lai Tsz Ming
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report I (MGPO4100)
Academic Year2018/2019
ESCE-4LPR-038The influence of public relations in event management
Student(s)梁健峯 LEONG KIN FONG (P-15-0366-2); 梁樂兒 LEONG LOK I (P-15-0349-0); 林劍寶 LIN JIANBAO (P-15-0350-5)
Advisor(s)黎子明 Lai Tsz Ming
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report II (MGPO4110)
Academic Year2018/2019
ESCE-4LPR-039The effect of sales marketing in public relations
Student(s)張嘉茵 CHEONG KA IAN (P-15-0348-4); 鄧海駿 TANG HOI CHON (P-15-0372-1)
Advisor(s)黎子明 Lai Tsz Ming
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report I (MGPO4100)
Academic Year2018/2019
ESCE-4LPR-040The role of public relations in promoting the participation of cultural activities in Macao
Student(s)陳倩婷 CHAN SIN TENG (P-15-0367-5); 江雪儀 KONG SUT I(P15-0363-7); 鮑嘉欣 PAO KA IAN (P-15-0344-6)
Advisor(s)譚鳳儀 Tam Fung Yi
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report II (MGPO4110)
Academic Year2018/2019
ESCE-4LPR-041Public relations practice in nonprofit organization: a study of general union of neighborhood associations of Macao
Student(s)楊文浩 IEONG MAN HOU (P-15-0361-8); 梁永昭 LEONG WENG CHIO (P-15-0355-9); 何紫欣 HO CHI IAN (P-15-0358-1)
Advisor(s)譚鳳儀 Tam Fung Yi
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report I (MGPO4100)
Academic Year2018/2019
ESCE-4LPR-028Public relations and branding in life insurance industry: a case study of vitality campaign in Macau
Student(s)梁淑兒 LEONG SOK I (P-14-0400-9); 施穎虹 SI WENG HONG (P-14-0403-1); 劉健華 LAO KIN WA (P-13-0376-2)
Advisor(s)譚鳳儀 Tam Fung Yi
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report II (MGPO4110)
Academic Year2017/2018
ESCE-4LPR-029A Study of Public perception of Public Relations in Macau
Student(s)梁綺彤 LEONG I TONG (P-14-0411-2)麥雪婷 MAK SUT TENG (P-14-0385-3)馬俊龍 MA CHON LONG (P-14-0409-1)
Advisor(s)譚鳳儀 Tam Fung Yi
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report I (MGPO4100)
Academic Year2017/2018
ESCE-4LPR-030Cultural values impact on corporate social responsibility: a study of public relations practitioners in Macao
Student(s)黃錦毅 WONG KAM NGAI (P-14-0397-2); 吳嘉麗 NG KA LAI (P-14-0389-1)
Advisor(s)譚鳳儀 Tam Fung Yi
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report II (MGPO4110)
Academic Year2017/2018
ESCE-4LPR-031Rebuilding brand name after crisis
Student(s)梁泳儀 LEONG WENG I (P-14-0388-8); 陸米賢 LOK MAI IN (P-14-0396-6); 李翠葵 LEI CHOI KUAI (P-14-0402-8)
Advisor(s)黎子明 Lai Tsz Ming
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report II (MGPO4110)
Academic Year2017/2018
ESCE-4LPR-032Public relations in insurance industry
Student(s)趙善杰 CHIO SIN KIT(P-14-0410-6); 朱啓良 CHU KAI LEONG (P-14-0390-9); 龍欣兒 LUNG IAN I (P-14-0394-7)
Advisor(s)黎子明 Lai Tsz Ming
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report II (MGPO4110)
Academic Year2017/2018
ESCE-4LPR-033The utilization of public relations in event management
Student(s)區妙敏 AO MIO MAN (P-14-0386-9); 梁綺紅 LEONG I HONG (P-14-0398-5); 李詠賢 LEI WENG IN (P-13-0436-3)
Advisor(s)黎子明 Lai Tsz Ming
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report I (MGPO4100)
Academic Year2017/2018
ESCE-4LPR-034The role of public Relations in election
Student(s)麥麗欣 MAK LAI IAN (P-14-0406-6); 李俊穎 LI JUNYING (P-14-0384-0); 林兆茵 LAM SIO IAN (P-14-0391-2)
Advisor(s)黎子明 Lai Tsz Ming
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report II (MGPO4110)
Academic Year2017/2018
ESCE-4LPR-035How public professionals handle crisis: a study of Galaxy Macau
Student(s)卓美娜 CHEOK MEI NA (P-14-0401-2); 梁俊儀 LEONG CHON I (P-14-0387-2); 黃苑靖 VONG UN CHENG (P-14-0393-1)
Advisor(s)譚鳳儀 Tam Fung Yi
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report II (MGPO4110)
Academic Year2017/2018
ESCE-4LPR-021Usage of social media: a study of government public relations in Macao
Student(s)Chio In Cheng (P-13-0370-5) ; Lok I Kuan (P-13-0371-1) ; Chan In Fong (P-03-0625-9)
Advisor(s)譚鳳儀 Tam Fung Yi
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report II (MGPO4110)
Academic Year2016/2017
ESCE-4LPR-022An analysis of public relations in event management
Student(s)Mak Iok Peng (P-13-0374-3) ; Cheang I Tak (P-13-0375-9) ; Chan Sok Ian (P-13-0379-7)
Advisor(s)黎子明 Lai Tsz Ming
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report I (MGPO4100)
Academic Year2016/2017
ESCE-4LPR-023Public relations for crisis management
Student(s)Lau Si Nga (P-13-0377-8) ; Chao I Mei (P-13-0378-1)
Advisor(s)黎子明 Lai Tsz Ming
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report II (MGPO4110)
Academic Year2016/2017
ESCE-4LPR-024The influence of corporate identity and public relations perceptions on customer loyalty: a case study of Sofitel Macao
Student(s)U Weng I (P-12-0385-9); Law Cheok Leng (P-13-0372-4); Tong Fong Cheng (P-13--381-8)
Advisor(s)譚鳳儀 Tam Fung Yi
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report I (MGPO4100)
Academic Year2016/2017
ESCE-4LPR-025The acceptance of sustainable event in Macao: implications for public relations
Student(s)Wong Nga Teng (P-13-0382-1) ; Leong U Sin (P-13-0358-7) ; Chan Ka Lai (P-13-0386-2)
Advisor(s)譚鳳儀 Tam Fung Yi
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report I (MGPO4100)
Academic Year2016/2017
ESCE-4LPR-026The use of public relations in tourism industry
Student(s)Lai Ka Weng (P-13-0359-3) ; Lee Hok Ieong (P-13-0369-0)
Advisor(s)黎子明 Lai Tsz Ming
ProgramBachelor of Arts in Public Relations (4LPR)
CourseGraduation Report I (MGPO4100)
Academic Year2016/2017